b'ABOUT THE AUTHORS: LIZ DIEDRICHNEED A HELPING HAND? MARKETINGDIEDRICH RPM DPRM IS HEREDiedrich has had a long and successful career in business and marketing, She started Diedrich RPM in 1994 and has been an acclaimed innovator inAt a recent PVA Emerging Leaders combining research and marketing ever since. SheCommittee virtual meeting, Mike Fogg said also started a cruise business in Brainerd, MN onthat his marketing firm, Diedrich RPM, Gull Lake called Destiny Cruises, which was sold inwhose roots are deep in the passenger vessel 2018 to a large resort. industry, is available to help PVA members during COVID-19. DRPM is offering free MIKE FOGG recommendations on how businesses can DIEDRICH RPM improve their digital presence, from search-engine optimization to user experience. Fogg has over 15 years of sales experience with a creative eye and ear which he leverages to beWe understand the unique challenges that a guiding hand in creating, negotiating andpassenger vessel operators face in normal maintaining partnerships with DRPM clients. Hetimes, and this is far from anyones definition has a wide breadth of diverse industry knowledge,of normal, Foggsaid. If we can help you, we versatility and work ethic combined experience inwill. We can review your website performance sales, marketing, and product development.and look for improvements that may expand your online presence.To take advantage of this unique and We understand the unique challengesgenerous opportunity, contact Mike Fogg that passenger vessel operators faceat mike@diedrichrpm.com.in normal times, and this is far from anyones definition of normalMARKETING 22 FOGHORN'