b'FOGHORN FOCUS Considering the venues, the companys sales team felt the boats appearance was impacting their ability to sell it for high-end events. different options was an Taking all of this into consideration, it was time to update the interior of the vessel with a refreshed, more modern style opportunity to visualizethat would not only help draw in charters such as weddings but also entice influencers to host events onboard. their clientele. It helpedVice President and General Manager Beth Scribner and Se-drive the whole thing fornior Vice President of Operations & Sales Dave Whanger worked with PVA associate member Jayne Russell, with what kind of customer Crowley Interior Design Solutions at the time, to come up with a new look for the Charleston Princess. Scribner had and what kind of experience heard Russell present at PVA meetings over the years and connected with her at an association event in Charleston. Wevestruggledinthepastwithidentifyingmaterials we were trying to have and just trying to come up with a cohesive plan, Scribner explained. Russell and her team would help formulate a out there, Scribner said.new look and feel for the vessel, selecting color schemes, sourcing hardware and fabrics, and confirming materials such as carpets meet U.S. Coast Guard regulations, as well With three decks, a glass solarium, capacity for 250 passen- as coming up with ideas to add extra flair to the onboard gers, two bars, and a premier sound system, the Charlestonguest experience. They would also put together a plan for Princess is the largest vessel in the Charleston Tours & Eventsthe Charleston team to do the renovations over time as best fleet and hosts a wide variety of charters from weddings tofit the vessels schedule.corporate events to social media influencer parties. Some decor elements had been in place for several years and nor- Starting with the basics, the team took into account the mal guest use was adding wear. Competing with landsiderecent branding refresh of Charleston Tours & Event. The Normal wear and tear combined with some decor that was started to feel dated led the team at the Charleston Princess to decide it was time to update and modernize the interior. The photos below show the vessel before any renovation work was started. FOGHORN 28'